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• Write copy for service brands, headlines, digital ads, articles, newsletters, and emails while adhering to an authentic brand voice.

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• Create from design to concept stories and big ideas for blog posts, product launches, and events.

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• Collaborate with product marketing, brand creation, and site merchants to develop creative strategy and positioning.

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• Edit content from senior executives to conform to company promotion standards and guidelines.

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• Oversee all aspects of landing page creation, from copywriting, UX, to Conversion Rate Optimization through data-driven A/B tests.

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